Gaston Bitar is the Senior Vice President of Human Resources at Sony Pictures Entertainment (SPE). He has primary responsibility for advancing SPE’s global employee engagement in support of SPE’s business objectives, by taking a deep look at the different factors that most influence employee drive, discretionary effort, and commitment at SPE. With his knowledge of SPE’s business and his extensive analysis of its worldwide population, he has helped introduce and develop transformative and impactful HR strategies, programs, and services at SPE since 2004.
Mr. Bitar has been an HR professional and thought leader in the entertainment industry for over 20 years, with experience at studios including MGM, the Samuel Goldwyn Co., Warner Bros., as well as the Eastman Kodak Co. With responsibility for overseeing company-wide compensation and benefits, organization design, talent recruitment, employee relations, and management development for visual effects and production entities such as Warner Digital, Cinesite, Imageworks, Sony Pictures Animation, Colorworks and the various Sony Pictures production and marketing entities, his specialty lies within the field of managing and motivating highly creative and technical talent.
Mr. Bitar is a native of California, born and raised in Hollywood, and holds a degree in economics and international areas studies from the University of California at Los Angeles. He currently resides in Calabasas, CA with his wife and two young children.