Visualization to Virtualization: Storytelling Expands
As we move from the information age into the Visualization age where every industry uses imagery to educate, communicate, entertain and sell — it’s creative development and its aligned businesses that will drive this developing economy. Virtualization speaks to cloud-based production, to augmented and virtual realities, to multi-platform experiences, and the broad idea of hyper-connectivity. It encompasses heightened realities, immersive experiences, presence capture, and more.
This evolution is bringing about changes and expansion in Storytelling. Exceptional Storytelling remains the ultimate goal but approaches are open to innovation. From TV taking non-time-constrained forms, to audience-driven narratives, to 360° experiences, webcasts and six second videos — all being told across multiple platforms — the creative world is in a seismic shift.
The VES Summit will delve into these exciting times and processes. Come join us!