Payam Shohadai is co-founder of Luma Pictures and the leader of its creative and executive management teams. Under his guidance, the company has established itself as a premier provider of visual effects services to Hollywood with a reputation for artistic and business integrity, technical innovation and efficient production.
Luma's steady growth under Shohadai's leadership is a testament to the quality of work—and life—that he espouses. An advocate of the "work hard, play hard" attitude, Shohadai provides Luma with ample opportunities for team-building activities, cultural excursions and enjoyable events. This attitude permeates the Luma world and fosters a feeling of family within the studio, not only in their "extracurricular" activities but also throughout production.
Shohadai has led Luma's visual effects team on more than 75 film projects, ranging from blockbusters such as Marvel's The Avengers and X-Men: First Class, to creature genre films such as the Underworld franchise, to dramatic Oscar-nominated films such as the Coen brothers' True Grit.